Art Director


Campaigns:

→  Getty Images
 MiO
→  Oscar Mayer
→  Loop Earplugs
→  Osprey Packs
 Cup Noodles
→  Bumble
→  Pinterest


Other:

→  Extras
→  Doodlez + Design
→  Photography



about
athenamichaels08@gmail.com
linkedin

Osprey Packs
For the Regulars



People like being regulars at places they often go to. Osprey packs are for those who are regulars in adventure & exploration.

AD: Athena Michaels CW: Dipanshi Agarwal



OOH:










Motion:



Activation:

We’ll create an Adventure Loyalty Card that rewards regulars for doing what they do best. Prove your last 10 grand adventures with a photo of yourself to receive stamps needed to win a free Osprey product. 



★ Fun fact! The art direction here is largely inspired by one of my favorite artists, Ed Ruscha. ★